After reading the case “Ethical Branding in Franchising: Implications for Brand Values and Corporate Culture” by Gringarten & Fernández-Calientes, pages 35-49, write a case study using the Case Analysis Outline attached below.
The paper is to be clear and concise and students will lose points for improper grammar, punctuation, and misspelling.
The paper is to be 1000 words in length, current APA style, excluding the title, abstract, and references page.
No references are required.
Complete and submit the assignment by Saturday 7-30-21 11:59 pm
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