Lululemon History

How did the retailer get its start? Whose idea was it?

What void did it fill in the industry?

Where was the first location? Discuss any expansion efforts (regional or national).

Does the company have an international presence? Was it successful in international

expansion?

What products do/did it sell? Did the product offering evolve over the years?

Does the company operate its own stores or do they only sell in other retailers?

If they operate their own stores, how successful are they?

If the retailer has closed, detail what led to its demise.

3-page report + a Works Cited page. Reports should be double spaced, Times New Roman, 12 pt. font, with 1” margins.

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